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How Much Should I Pay For A Website?

Posted by Trevor Hatfield

10/12/15 6:54 PM

When looking at rates for web development, you’re bound to notice quite a bit of variety. It might be the spice of life, but this kind of variation can leave you scratching your head. In actuality, web dev prices are directly influenced by two important factors: the type of development company and their related business model. (Click to Tweet!)

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Topics: Web Development

Hubspot COS vs Joomla!

Posted by Charlie Hedgepeth

7/23/15 11:16 AM

Joomla is a great CMS. It’s very powerful, and most web developers can accomplish almost anything they need to in it. While we appreciate Joomla and it's features, we are really digging the Hubspot COS and this is why: HubSpot’s Content Optimization System is much more versatile, more powerful, and easier for any level of developer. Let us explain.

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Topics: Content Management Systems, Web Development, HubSpot COS

3 Reasons Why Having Multiple Sites is Killing Your Marketing Efforts

Posted by Trevor Hatfield

1/26/15 12:21 PM

I often come across new clients who have paid a web developer to create multiple sites under multiple domain names. In fact we recently started on a local Houston inbound marketing strategy for a client and came across this same issue. We won’t mention any names, but for this example, let’s say the client’s business name is J. Smith Architects. They do architectural work in Houston and have 3 main websites on three domains:

  1. JSmithArchitects.com
  2. NorthHoustonArchitects.com
  3. BayouCityArchitects.com
    (For those of you who don’t know, one of Houston’s nicknames is Bayou City)

They also have 5 other domains that are set to redirect to one of the 3 domains. The intentions behind multiple websites are great and actually very common. Many people believe the advantages of multiple sites are more keywords for better rankings, more domains for a better chance to be ranking higher, and a "the more the merrier" mentality that more sites will make their online presence greater. So, it makes sense that the thought of having multiple sites provides some sort of search engine indexing advantage for better rankings and to ultimately be found more online.

However, this is not the case. In fact, having multiple websites can be the downfall of your online presence. Here’s why:
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Topics: Inbound Marketing, Content Marketing, Buyer Persona, Web Design, Marketing Strategy, Web Development

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