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How To Optimize SaaS CTAs Throughout Your Content

Posted by Grant Hatfield

6/16/16 2:42 PM

More than ever before, reaching out to prospective customers is a tricky proposition. Today’s fast-paced environment means that people are bombarded with advertising wherever they go, and as a result, a phenomenon known as advertising blindness has become a growing concern throughout the business world.

Perhaps nowhere is this truer than the internet itself, wherein webpages have become increasingly inundated with specific graphics and text, formated in a certain way to attract visitors to click, and in turn, continue down the conversion funnel. This is your call-to-action (CTA).

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Topics: Content Marketing, CTA

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