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Why Guest Post? The Real ROI Behind Writing for Free

Posted by Christina Clemens

4/7/15 4:36 PM

Guest Posting isn’t new – far from it. It’s a technique people and companies have used since the dawn of Blogdom to build their reputations, increase their reach, establish themselves as experts, and of course, build high-quality backlinks. In short, it’s Free Advertising that gives you street cred. So the real question is: How do backlinks and street cred help pay your bills?

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Topics: Content Marketing, Guest Posting

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