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SaaS PPC: How to Get B2B Facebook Ads to Work for You

Posted by Katy Katz

9/6/16 12:16 PM

Given how central social media is to everyday life, it’s hard to imagine that it’s only been a decade since Facebook -- the world’s most widely used social media site -- was first made available for all users with a valid email address.

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Topics: SEO, PPC, Advertising

Live Blog: Kerry Dean’s ‘Reporting! Reporting! Reporting!’ at #StateOfSearch

Posted by Katy Katz

11/16/15 5:38 PM

Kerry Dean walked out on stage in a Star Trek costume as “Big Data”, a winning start to an excellent presentation about tracking data. It was the last session of the afternoon at a mind-filling day of State of Search and we could all use a little laughter. Kerry’s session was full of fun and useful information.
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Topics: Reporting, SEO

How to Grow Your Blog with Better Evergreen Content

Posted by Katy Katz

8/11/15 12:57 PM

Let me preface this post with the admission that I am not a patient person. I recently moved to Texas and found out that I have a grapefruit tree in my backyard. Score! All the free fruit I can eat! Let me tell you, I have checked that tree every day for the past 5 months so that I can eat that free fruit and I am still waiting. 

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Topics: Content Marketing, blogging, Content, SEO

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