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SaaS Actionable Metrics (AARRR): Tracking The SaaS Metrics That Matter Most

Posted by Trevor Hatfield

2/1/19 12:28 PM

Actionable Metrics Canvas by Inturact is licensed under CC BY 4.0

Whether you are just starting your business or working on scaling, growing your customer base is essential to the success of any SaaS business. One of the most important places to start is by tracking the SaaS metrics that matter most. The simplest and most effective model for this is called Actionable Metrics or AARRR.

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Topics: Analytics, Marketing Strategy, Acquisitions, Retention, Monetization, Team Alignment

Microsoft Acquires LinkedIn for $26B – View An Interactive Timeline of All Past Microsoft Acquisitions

Posted by Trevor Hatfield

6/27/16 10:31 AM

With the purchase of LinkedIn today for $26 Billion in cash, Microsoft makes its 196th acquisition. I wanted to take a look at what acquisitions were made in the past and thought it might be cool to see the background on how Microsoft got to where they are with an interactive timeline.

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Topics: Acquisitions

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