Blog Post by Grant Hatfield
Grant Hatfield6/7/17 9:00 AM5 min read
What Is The Golden Ratio In Design?
Over time, we’ve developed a more comprehensive understanding of what works and what ...
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Grant Hatfield12/15/16 4:05 PM4 min read
Why Your SaaS Marketing Strategy Should Include Great Design
It’s hard to ignore the fact that Apple products look great, whether you are a fan of ...
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Grant Hatfield11/29/16 9:00 AM3 min read
Clouds, Unicorns, and Other Fairytales: A Whirlwind Brief History of SaaS
Don’t worry about software cluttering your computer anymore. We’re just going to have it ...
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Grant Hatfield9/1/16 12:04 PM4 min read
Does your SaaS Conversion Funnel have a Leak?
For so many businesses, the conversion process largely remains a mystery -- especially if ...
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Grant Hatfield6/16/16 2:42 PM5 min read
How To Optimize SaaS CTAs Throughout Your Content
More than ever before, reaching out to prospective customers is a tricky proposition. ...
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Grant Hatfield4/27/16 1:54 PM5 min read
Conversion Rate Optiwhatski?
You have a sweet SaaS product, you managed to setup a site to push your software, you ...
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Grant Hatfield11/19/15 7:12 AM5 min read
Making a SaaS Marketing KPI Dashboard
In the early stages of a SaaS company, the dashboard will more than likely contain all ...
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Grant Hatfield9/2/15 10:58 AM2 min read
What You're Missing By Not Using HubSpot COS
HubSpot summarizes the COS perfectly, "Part content system, part personalization engine. ...
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Grant Hatfield8/18/15 2:17 PM4 min read
Does Color Psychology Really Improve Your Marketing Conversions?
Some people believe in the power of color psychology as an instrument to further their ...
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Grant Hatfield7/28/15 12:47 PM3 min read
What Makes a Great Website
A great website is not always successful. Likewise, a successful website is not always ...
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