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Grant Hatfield

Check out all of the latest marketing blogs written by Grant Hatfield, Creative Lead & Developer at Inturact.
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Recent Posts

Behind the Screens: Content That Converts [INFOGRAPHIC]

Posted by Grant Hatfield

7/21/15 12:04 PM

Unless you like speaking into a vacuum, chances are you already know you need an audience for your content. And you may need different audiences for different types of content. However, all of these different groups of readers have one thing in common: they’re filled with your ideal customers.

HubSpot refers to these stages as the Inbound Methodology and we agree. Here's a quick run through of the different stages in the buyer's journey followed by an infographic of what kind of content you want to create to convert your leads into happy customers!

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Topics: Inbound Marketing, Content Marketing, Infographic

Growth Hacking: Create Effective CTA's

Posted by Grant Hatfield

6/23/15 11:14 AM

A CTA, or Call To Action, has one goal: Covert visitors to leads. With that one objective in mind, it’s easy to see the importance of how CTA’s are presented throughout your website. Fortunately for you, we've outlined some important steps to get those clicks ticking. 

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