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SaaS Growth Resources

Gain knowledge from eBooks. See how we have helped others with case studies. Calculate your growth with saas metrics calulators.


The Ultimate Guide To Optimize B2B SaaS Lead Conversions And Grow Your Revenue

Here are the strategies you need to know for optimizing your lead conversion process.

Build your Customer Journey Map

It will take less than 10 minutes to answer the questions that are structured into 7 sections.

StealthSeminar Case Study

After 9 months StealthSeminar had a new product, new website and new acquisition model that increased their monthly opportunities and converted in 33% more new customers each month.


Keen Case Study

After 1 year of working with Keen they were able to see a healthy boost of organic growth. Throughout this period we helped keep the team aligned as they grew the marketing department from 2 to 6+ and were acquired by Chargify in early 2020.

Hellopeter Case Study

After only 7 months of working with Inturact, Hellopeter implemented a new user onboarding process resulting in a 79% increase in successful activation with a steady growth in paid upgrades to premium subscriptions.

Free AARRR Template

SaaS Actionable Metrics (AARRR): Tracking The SaaS Metrics That Matter Most

Actionable Metrics Canvas by Inturact is licensed under CC BY 4.0

Strategic Marketing Tactics For SaaS Companies

There is no one-size-fits-all in business, especially when it comes to marketing, but these strategies are tried and true practices for SaaS that should always make the cut.

How to Align SaaS Content Marketing and Product Management

Transform Your Product Managers & Content Marketers into a Dynamic Duo for Retention & Growth for SaaS Companies.

Pre-Marketing SaaS Initiatives: Working Through Problem-Solution Fit

Before you can start marketing your product and scaling the business, you need to make sure that you’ve laid the proper foundation during problem-solution fit.

Understanding and Calculating Your SaaS Marketing Budget

Managing your marketing budget after obtaining product market fit important, with Inturact's informative eBook.

Whip Around Case Study

After 6 months Whip Around over doubled the customer base and MRR from $9k to $20k, while increasing organic traffic by 800% and established a scalable paid solution for predictable revenue.

SilverTrac Case Study

After 6 months Silvertrac Software increased their visitors by 483%, increased their leads by 629%, and grew their customer base by 12%.


Inturact's efforts led to an increase of 144.28% in lead quality while saving $8309.56 on ad spend, and EZTrackIt was still able to see an increase in the amount of accepted leads.

Convert Monthly Churn Rate to Annual Churn Rate

Did you know that 5% monthly churn equates to almost 46% annual churn? That’s a lot of lost customers! See what your monthly churn rate calculates to annually.

Calculate Your ARPA or ARPU

Determine your Annual Revenue Per Account, or Annual Revenue Per User, using our free calculator.


Calculate Your Customer Lifetime

Do you know your own customer lifetime period? 

Calculating the average number of years that the customer (or the average customer within that segment) will remain a customer of the firm/brand is one of the key components in calculating your customers LTV.

Calculate Your Customer Lifetime Value (CLV or LTV)

Knowing your customer lifetime isn't enough. The value that comes along those customer's is also important.

Read more on how to properly calculate Customer Lifetime Value (CLV or LTV)

Calculate Your Months to Recover

Using your CAC(Customer Acquisition Cost) & ARPA, we can help you calculate your months to recover.

Calculate Your Customer Acquisition Cost

Know the cost of acquiring new customers can help you determine if the investment value of both your marketing, and sales tactics are effective.

Calculate Your LTV : CAC Ratio

Knowing your LTV (Customer Lifetime Value) : CAC (Customer Acquisition Cost) Ratio will help determine if you’re spending too much per customer or not spending enough on marketing.