However, today that stops.
From now on...
You're going to use Talia's 'Do it Yourself' guide.
Instead of listing 100 generic tips (e.g - Red buttons work best #not), we're giving you the step-by-step guide of how to evaluate your specific landing page and optimize it using the right website optimization techniques.. The guide includes some great insights from: Andy Crestodina, Morgan Brown, Jen Havice, Angie Schottmuller and Mackenzie Fogelson.
- A Google Analytics checklist - everything you need to verify and track in GA
- A worksheet to help you plan your content and social proof
- A checklist to ensure you're rocking every single element on your page
- A microcopy guide to help you optimize your call to action buttons
- And, a hero image scorecard to make sure you're using the right image