The SaaS Growth Blog

SaaS businesses face the heat of stiff competition, and to cut through it, they need the right arsenal. Since nothing can beat the leverage correct data would give you, it’s critical to get this part right.

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Try it before you buy it.’

Your SaaS pricing tells the story of your value, and should communicate that value in a way that actually attracts customers.. Every SaaS founder worries if their pricing is right, and with good reason. Your SaaS pricing should justify your product and yet be affordable.

Only a growing business can sustain itself in today’s stiff competition. Otherwise, it's more like a zombie counting its days to doom.

Many SaaS businesses have the best product out there, but their competition still beats them at the game. Will you be one of the ones who get beaten?

A strong conversion rate is the only difference between a successful and a struggling SaaS business.

On the night of August 8th/9th, fire broke out at one of Google's key data centers in Council Bluffs, Iowa. The fire was later contained, but Google’s core offering — Google Search — was impacted the most and seems like it's yet to recover. 

14 billion customers use at least one SaaS product to optimize their business operations. Even individuals use Saas products (think Spotify, or Netflix) for daily activities, or entertainment. It may seem that if you've built a Saas product, success is guaranteed.

The pricing strategy can make or break your SaaS business. If you price it too low, you risk your cash flow, growth, and team morale. And if you price it too high, you can chase away potential customers.