What are Touchpoints?

Touchpoints is a general term for when a user does an important or tracked action within your product.

A touchpoint refers to any interaction that a user has with a product or service during the onboarding process. Touchpoints can include things like signing up for an account, completing a tutorial or walkthrough, receiving email or push notifications, or interacting with customer support.

Each touchpoint is an opportunity to engage and educate the user, and to make a positive impression that will encourage them to continue using the product or service.

Effective onboarding touchpoints should be designed with the user in mind, and should provide clear, concise, and relevant information that helps the user understand how to use the product or service and how it can benefit them.